Empowering women... (and now girls!)

Why BADGER? Because a badger becomes unyielding and ferocious when cornered by a larger attacker, and what you need to become should you be. 

Women don’t get attacked the same way that men do...

Women have to go from 0-60 in a heartbeat to be able to respond to a sudden violent attack.

That's why Going Badger specializes in those critical first few seconds by showing how any woman can create the opportunity to either escape or quickly access their force multiplier (pepper spray, stun gun, firearm, etc) by afflicting the anatomical vulnerabilities all men share, regardless of their size or mental state. We now also conduct age-appropriate abduction defense seminars for pre-teen and teenage girls! (See 'Seminars' page for details.)



Going Badger for adults is simplified self-defense created specifically for: 

  • moms 
  • grandmoms 
  • college students 
  • joggers 
  • caregivers         
  • servers 
  • nurses 
  • hikers 
  • real estate agents 
  • commuters 
  • teachers 
  • socially-active types
  • any woman who wants to know how to realistically protect herself against a sudden attack but doesn't have time to regularly train. 


For women unable to attend one of our seminars, or those wishing to review or share what they've learned in one, "Going Badger - A Woman's Guide to the Fine Art of Going Honey Badger on a Bad Guy" is available with over 100 color photos and step-by-step instruction presented like an easy conversation with a friend...

It covers:

  • practical awareness, avoidance, and distance creating tips
  • what to expect emotionally 
  • how to develop the necessary "badger" mindset to fight back 
  • the "provoked attack"; going immediately on the offensive
  • how and where to strike vulnerable targets without injuring yourself (fyi, we don't ever punch with our fists)
  • uncomplicated, recallable responses against common attacks that give you the option to escape or quickly access an attack-ending force multiplier (pepper spray, flashlight, firearm, etc.) 
  • how to effectively weaponize everyday objects like cell phones and water bottles
  • the practical uses, capabilities and carrying of force multipliers 
  • dealing with the aftermath of a violent encounter 


Best of all? NONE of it requires any physical strength or ability most adults don't already possess...

It's available either as a paperback ($19.95) or an e-book ($6.99) through the links below:

  • Book Baby paperback OR ebook
  • Amazon Kindle (ebook only)
  • Barnes and Noble (ebook only)
  • Apple Books, or any of your favorite ebook distributors         

 **AND!** Going Badger is ALSO available as a self-paced on-line video course to take as many times as you wish for a one-time cost of $24.95, where you can see all the moves in the guide demonstrated live... click here to check it out! 

"I LOVE the guide!  It 's full of easy to remember moves that I would be capable of doing, and all the photos help a LOT"

"The guide is awesome! His descriptions are easy to understand, practical, not preaching, but empowering. The author’s use of  both humor and seriousness strike a nice balance."

"This is incredibly interesting and helpful. My congrats to the author for such an incredible undertaking. He made it interesting and funny at the same time." 

"Wow, this is really good!  It's clear, easy to read, and full of useful stuff!"

"This is sooo cool!  I really like his  backstory of how the book came about ... there is such really great knowledge here! 

"My first thought was that it was like the author was talking directly to me.  I loved his concern for HIS daughters and all the rest of us." 

"After they read the guide, my college daughters stayed up all night discussing what we should have discussed a long time ago. The guide brought up situations and ways to handle them that had never entered their minds."